The Internet and the Dark Side of the Force

History is replete with examples of how our greatest technological breakthroughs become new problems. Perhaps there is no greater example where this is seen than with technology in the corporate and business environment. Previously accepted constructs of anytime availability and instant easy access have not proven as efficient as once hoped and multitasking has been shown to be largely untrue, as the number of input and activities we engage in at once, the longer it takes us to accomplish our goals. The potential for distraction and dissociation (time distortion) are almost universal when using the Internet and other digital devices and therein lies the potential for abuse and overuse. Helping businesses manage their technology will ultimately translate in to a more profitable and productive bottom line and with estimates of between 1-3 hours in a work day spend on non-work related activities online–this translates into significant costs.

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